If you haven’t already thought about bringing a Digital Gift Officer program to your institution, it's time. Here’s why:
- 9% of your connected alumni are only interacting digitally, but not yet giving
- 43% of the average institution’s high-capacity, digitally engaged donors remain unassigned
- 65% of mid-level donors churn
- Donor counts have dropped by 33% in the last 15 years.
Want to learn more? Download the guide for tips on how to build and run a digital gift officer program.